engineering extraordinary experiences through the application of human-centered experience design to create dynamic, inspiring and memorable moments of magic at every touchpoint of the customer’s journey with your brand

through the application of human-centered experience design to
create dynamic, inspiring and memorable moments of magic at
every touchpoint of the customer’s journey, with your brand
Engineering extraordinary
experiences
LEARN MORE Customer Experience (CX)
Customer Experience (CX) Create memories that
tell your brand story
LEARN MORE Customer experience is an outside-in reflection
of your brand’s people, products, processes
and technologies
Customer Experience (CX) Grow brand loyalty,
organically
Engage, enlighten and empower
employees to always exceed
customer expectations
LEARN MORE
Customer Experience

What is customer experience?

Customer Experience (CX) is the perception that customers have of an organisation – one that is formed based on interactions across all touchpoints, people, and technology over time.

The product of all these interactions are stored in your customer’s hearts and minds as memories, and the thumbnails of their experiences are the emojis of how you make them feel.

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engineering extraordinary experiences
ACCORDING TO GARTNER
84%

organisations embracing customer experience

85%

preventable customer churn due to poor service

86%

customers willing to pay more for better experiences

91%

unhappy customers who don’t complain but leave

engineering extraordinary experiences
about us

Engineering extraordinary experiences

Being Human (Proprietary) Limited is a certified, Level 1 Broad-Based Black Economic Empowerment (B-BBEE) customer experience advisory in South Africa.

We provide 360° consultation and advisory services to elevate our client’s bottom-line results, by advancing through five stages of CX maturity – to understand, design and improve experiences across the entire customer relationship.

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Customer Experience Maturity

Advance through five stages of CX maturity

Customer experience ecosystems are complex and multifaceted, with multiple moving mechanisms across many organisational silos – each with their own set of values, beliefs and key performance indicators. Synchronise and steer these cross-functional team efforts by advancing through five stages of CX maturity – to understand, design and improve experiences across the entire customer relationship.

Our Customer Experience Maturity Assessment (CXMA) is a self-diagnostic tool that evaluates the strengths and weaknesses of your current CX ecosystem against six core competencies of customer experience – to produce a roadmap of CX improvements, and quantify the impact of your cumulative improvement efforts on the end-to-end customer journey.

Customer Experience Strategy

describes the deliberate and differentiated experiences your brand intends to deliver, the emotional response your brand would like to receive - and mobilises necessary resources, required to articulate the intended experience

VoC, Customer Insights and Understanding

unearth the potential of customer intelligence - understand customer behavior, predict customer's wants and needs, and deliver personalised product or service offerings to targeted customer audiences

Customer-Centric
Culture

displaces customers to the epicenter of your organisation's existence - where your organisation's people, products, processes and technologies are harmoniously aligned for your customer's convenience

Organisational Adoption and Accountability

the journey to true customer-centricity is a financially rewarding - albeit, disruptive one and this core competency manages the transformation from old to new, or 'inside-out' to 'outside-in'

Experience Design, Improvement and Innovation

uses a variety of human-centered problem-solving techniques and process-improvement methodologies to eliminate common pain points in the end-to-end customer journey with an organisation

Metrics, Measurement and Return on Investment

experience metrics are deployed to solicit customer feedback and measure delivered experiences whilst researched insights guide ongoing improvements in customer experience

EASY ONLINE PROCESS
Analyze

evaluate the strengths and weaknesses of your organisation's current CX ecosystem

Improve

synchronise and steer cross-functional team efforts using a detailed roadmap of CX improvements

Measure

quantify the impact of your CX improvement initiatives on the end-to-end customer journey

TAKE THE CX MATURITY ASSESSMENT
EME
EME

R 995

per employee

  • Exempted Micro Enterprise
  • (less than 10 employees)
QSE
QSE

R 745

per employee

  • Qualifying Small Enterprise
  • (11 to 50 employees)
GEN
GEN

R 495

per employee

    Generic Enterprise
  • (more than 51 employees)
WHAT IS IMPORTANT TO US
Customer Success

the customer’s ability to achieve their individual, brand-specific goals and desired outcomes

Customer Effort

how easy (or difficult) it is for customers to achieve their personal brand goals and desired outcomes

Customer Emotion

the feelings customers experience in their respective journeys, to achieve their own brand-specific goals

Testimonials

What they say about us

Our Blog

Our latest posts

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